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  • Bar Aberto Refreshed by Coca-Cola Coca-Cola has a unique space in the Dragon Stadium, located at the north end which was used for VIP guests. We had the chance to make
    this space a place that activates the brand in the context of
    happiness associated with football, an unexpected space open to all.         2013 Branding, Interior Design, Typography
  • Clube de Padel — Global Project
    Clube de Padel is the first club devoted exclusively to Padel in Portugal. Located in Lisbon, in the privileged riverside area in Alcantara, is a Club where you can learn how to play or simply play with friends, partners, business coleagues, family etc. It's a meeting point like sports clubs are.

    Pacifica created the entire brand reflecting the shape and the colors of the fields wich is the most visible aspect on the space and allows to reinforce the social and leisure environment. The brand is based on the structure and shape of the fields in order to transmit the precision (by using guidelines) and the colors to transmit the joy of the game. As part of the applications Pacifica developed a specific typography to reinforce the uniqueness of the club and all the signage icons that orients the visitors. The visual universe is very consistente and playfull at the same time. The brand emerges as a playground on a top view and its applications stand to be far more dynamic than the logo showing a non static–identity wich is pretty expressive on the website, flyers, vouchers, flags and clothes.         2013 Art Direction, Branding, Graphic Design
  • 35 FITEI — Global project Pacifica seeks to develop every new edition of FITEI as a visual statement. This year we wanted to show an attitude of social responsibility.







    We developed the image of the 35th FITEI
    based on the following points:

    - Maximum visibility and originality. To create a moment that persists for a year.
    - Create a stimulating and flexible but consistent language.
    - Budget limitations: only 2 colors print.

    Concept

    — The concept rises from the desconstruction of cheap and dispensable materials .

    Plastic Bag

    We chose the plastic bag as the main material.
    It is an analogy with current cultural Portuguese situation (no fundings, “cheap” culture) and the way culture unfortuantely tends to be undervalued and treated like a futility.
    - "Empty bag" or "full bag” - popular expression that suits the intellectually intervention about the state of mind.


    Black Border

    — The black border used to enphasize “bad news” on funeral letters or mourning states. This expression - the black border reinforces the serious message that FITEI and portuguese culture will mourn.

    Execution

    The plastic bag was explored throughout the communication materials including silkscreen and stamping, highlighting the plasticity and empowering the message.

    Real Mupi

    We build a full scale structure with the use of glass, plastic bags and fans that created a dynamic visual composition. The unpredictable behavior of the bag was photographed in many perspectives.         2012 Art Direction, Branding, Graphic Design
  • Ginger & Jagger Ginger & Jagger is a contemporary brand that answers the demand for a product differentiator, with an intense and passionate personality in the field of furniture design, taking as its starting point the dichotomy nature / sophistication.
    Main Concept
    Opposite and complementary
    Natural / Upscale
    Soft / Rough
    Fashion / Differentiator
    Trend / Arrojo
    Pure / Transformed

    The new brand is for those looking for novelty, for those who prefer originality, unique.
    "The new brand is not for boring people."

    Materialization
    The main idea was to unite two forces that separately have their own personality and characteristics and when together become one and in perfect shape. The whole becomes much stronger than the sum of its parts and therefore Ginger & Jagger is a brand where two universes come together to create one that is unique and special.The brand was developed in its main version and also a monogram version, which is an alternative summary of the main brand, that is applied in environments as reinforcement of the brand or visualization of Ginger & Jagger product or material.In conjunction with the brand identity, shapes and textures were created that arise from the interpretation of the form so the trademark symbol create additional graphics that complement the brand universe. The colors chosen are based on natural elements and, by opposition, metallic and gold colors.         2012 Branding, Graphic Design, Motion Graphics
  • VETalks Create an event that stays in the memory of the participants, which manages to create buzz and anticipation for Merial iniciatives. Merial - a world-leading animal health company developed its first conference event in Portugal. The challenge was to develop a great conference, an unprecedented event in veterinarian area.



    Project
    — Vetalks was a veterinary conference, which brought together people to share knowledge and experience in the veterinary area. The event took place in Casa da Música, May 2012 and was attended by recognized speakers that discussed many themes that aim to improve the skills of the veterinarian. Pacifica developed the event since the beginning: from naming, selection of location, streaming transmission, motion graphics, merchandising, invitations, press ad and web splash page.         2012 Branding, Entrepreneurship, Graphic Design
  • RAAD — Branding RAAD is an Architeture and Interior Design studio. In order to create a visual universe which reflects this duality Pacifica explored an hexagonal shape. This shape fills the space in a natural and perfect way. Example os this are hexagonal basaltic columns formed of cooled lava from ancient volcanic activity in an island in Ireland.

    Project: Branding - visual universe, Graphic Design - stationary and poster, Webdesing - website (design and development)         2012 Branding, Crafts, Graphic Design
  • José Carlos Cruz — Website José Carlos Marques Cruz has a wide range of completed projects either as architecture or as interior design with the most varied programs, such as single and multifamily housing, shopping and services around Europe, North America, South America and Asia.     2012 UI/UX, Web Design, Web Development
  • La Bohème — Branding The new La Bohème presents a cozy gathering and sharing environment Entre Amis, offering an extensive wine list, delicious tapas and music.
    At the busy street of Galerias de Paris, La Bohème is the best place downtown to have a drink, have some tapas and listen to good music.         2011 Branding, Graphic Design, Illustration
  • Red Bull Music Academy — Global Project Custom-made piece created for Red Bull Music Academy Porto Hub.
    According to the basic concept of the event, Pacifica created a "fabric mupi" that was applied in indoor and outdoor.         2011 Graphic Design, Print Design, Textile Design
  • OODA ShowReel OODA is a portuguese-based architecture design office dedicated to create and suggest innovative projects and ideas.     2012 Architecture, Creative Direction, Motion Graphics
  • Exceed — Global Project Exceed is a new footwear Portuguese brand for men standing for a manufactured production. The brand, produced in an old and tradicional shoe factory, is recognized for its quality and its uniqueness.     2012 Branding, Consulting, Packaging
  • 34 FITEI — Global project Festival Internacional de Teatro de Expressão Ibérica     2011 Print Design, Editorial Design, Photo Illustration
  • Ricon Group — Branding Branding project for Ricon Group     2011 Branding, Motion Graphics
  • VinteVinteVinte — Poster 20 20 20 invited Pacifica to participate on its third edition. The event is a music event joining 20 bands, 20 DJs and 20 designers.     2012 Graphic Design, Print Design, Sculpting
  • 33 FITEI — Global project — Pacifica ™ created the whole concept of communication FITEI 33. The booklet of 33 FITEI with cuts paper explores and creates a scene of tragic and surprising.     2010 Branding, Illustration, Origami
  • FA.A Architects — Website Concept, layout design and interface for the porto based Ferreira de Almeida architects website — a lot of Legos and modular thinking.     2011 Web Design, UI/UX
  • AVA — Branding AVA is a guitar company that makes high performance instruments for professional musicians.     2010 Branding, Music, Product Design
  • Resort Padel Tour       2011 Illustration, Graphic Design
  • TEDxEdges Event TEDxEdges Branding     2010 Art Direction, Graphic Design, Typography
  • Diário de Noticias — Website DN.PT Website interface design and Brand manual (guidelines for the online brand, website structure, custom channels, CSS styles and more..) for Diário de Notícias Portuguese Journal.
    www.dn.pt         2010 Editorial Design, Typography, Web Design
  • Rise and Flow Rise & Flow skate event in Porto     2011 Illustration, Design, Art Direction
  • Nox — Master Padel Design of Nox Master padel pala     2012 Design, Icon Design, Typography
  • Café na Rua — Branding Pacifica has created the new identity of the new Café na Rua - Oporto Downtown — Oporto Downtown     2010 Branding, Illustration, Set Design
  • OFFF, Oeiras — Daily News The OFFF has transcended its own kind of festival to become synonymous of modernity, aesthetics and technology.
    The mission of OFFF is spreading the work of a generation of avant-garde designers who dictate new boundaries. Artists that mixes the arena of commercial art and design, from music to illustration, ink or chalk to the pixel. Artists that have grown with the web and receive inspiration from digital tools, even when their work is not exclusively that.

    The Project
    OFFF invited us to create, develop and implement the OFFF Daily News.
    The newspaper had three editions that would contain the daily schedule of the event.
    The Daily News had interviews, highlights, schedule of the portfolio area / work sample and daily presentation of elements of Staff OFFF.

    The challenge would be create, browse and embed a content about the each day preceding, in a genre almost real time, where the pressure and the timing would have to be friends of the moment.

    The Concept
    For the Daily News we create a singular and unique project. A newspaper with three numbers where each number would have its own and distinctive personality.

    Printing
    We established a collaboration with typographer Hugo d'Alte (Underware, Xbold) for the use of three printers with different characteristics: Kaas, Kiosk, Rolland.
    Each typography would be used and worked on every edition of the Journal. The Daily News would be designed according to each font, having an a method of cause and effect on the grid and paging.
    Another reason the partnership would be enhancing the contribution of a Portuguese typographer and to show their work to the public from OFFF.
    For printing text, we chose to Utopia by Robert Slimbach for Adobe.

    Color
    Each of the editions of the Daily News was created with a different gamut. This feature would help in the differentiation of different days and issues. The colors chosen were:
    - Daily News Day 1 - Green Billiards
    - Daily News Day 2 - Eggplant
    - Daily News Day 3 - Pale Pink

    illustration
    Each cover of the daily editions of the Journal would have an exclusive illustration. Each cover would have a very expressive and marked expression with prominent designer of programming. The use of "analog" and "gestual" illustration function as emphasis to the actual topic of the manual OFFF, Fail Gracefully.
    In this era increasingly digital and when the discussion is all about the future, why not the starting point be the manual and human? That was the metaphor for our approach.

    Support
    OFFF with the Daily News created a partnership, where the Diário de Noticias (Portuguese major daily jornal) exclusively produce and distribute the OFFF Daily News and in that way associate its name to the event.

    This would be done in two ways, in the event itself held at Foundry Oeiras (on days 08, 09, June 10, 2009) and through a booklet would be distributed along inserted with the DN for the general public.

    The insert has a daily run circulation of 45,000 copies.         2012 Editorial Design, Graphic Design, Illustration
  • Rua Aberta — Open Street Event The LxFactory born in the space of the former Spinning and Fabric Company Lisbonense nineteenth century, next to Largo do Calvário in Alcantara, and became, in a short time, an island in the creative city. With about 120 companies and commercial spaces installed, is now a must to visit.
    Once a year, all businesses open their doors for an Open Day, which ends in a big party. The website of Rua de Baixo (http://www.ruadebaixo.com) was invited to organize a special party that unites art, design and a showcase of music bands.

    Pacifica's has developed the creative concept and the Programme for the event "Rua Aberta" na Lx Factory.

    The name of the party "Rua Aberta" (Open Street) was the basis for the whole concept of photography. We use tape used to block streets as scenic element for the entire session.

    The photographs were used in all parts of the communication event, such as: Poster, Booklet, Flyer and eMailing.         2012 Graphic Design, Photography, Print Design
  • Zilian Opening Invitation — Braga Store Pacifica's created the invitation for Zilian´s brand new store in Braga.
    The whole concept graph is based on a toy made of paper, like origami, with the name of "pick a number" (Cocas in Portuguese).
    The invitation / game was sent to all customers, so they could play and win prizes.         2012 Graphic Design, Packaging, Print Design
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